​By McCormack ​Public Relations​
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We Revel in the
​Art of Writing.

​Healthcare IT Writing Services

You’ve come to the right place!
With our professional writing skills and healthcare IT subject matter expertise,
​we have what it takes to tell your story. 
  • Need someone to make your systems integration article a must read?
  • Provide a fresh take on value-based care?
  • Engage readers while presenting all the details associated with complicated concepts such as blockchain, FHIR or machine learning? 
  • Get to the heart of population health?
  • Turn a data analytics tale into a page-turner?
Articles
Companies frequently need to develop well-written articles to run in trade magazines, in-house publications or newsletters. Armed with years of journalistic experience as well as a thorough knowledge of healthcare information technology, we have the ability to gather, analyze and present the information in a concise and compelling fashion. We also can subtly weave your company’s marketing messages into any article.
 
Blogs
There’s no better place to display your knowledge – and bit of your personality – than in a blog. We can work with your thought leaders to create copy that not only entertains but educates as well.
  • Blog Sample 1
  • Blog Sample 2

Case Studies
Of course, there’s nothing more powerful than a customer testimonial. With our writing expertise, we can turn a positive customer experience into a compelling story that truly resonates with key decision-makers.
  • Case Study Sample 1
  • Case Study Sample 2 

Custom Magazines
Healthcare IT is a complicated industry. As such, people often have a lot to say. A custom magazine provides you with a venue to tell your story from different angles– all the while lifting your status as an industry thought leader and enforcing your key brand messages.
  • Custom Magazine Sample

Press Releases
Press releases are used to get your company’s latest news in front of reporters and editors. Although straightforward on the surface, there’s a real art to successful press release writing. We know how to give journalists what they want (short, simple informational releases) while at the same time providing your healthcare company with marketing that carries the messages that will eventually sell your products and services.
  • Press Release Sample

Web Copy
Reel them in – and keep them there. That’s our goal with web copy. We start by telling the stories that gets readers engaged. Then, we drill down and explain all of the details in a compelling, easy to digest fashion. 

Webinars
Want to have your voice heard? We’ll help you develop the content and script for an effective online program. As such, you can personally show off your expertise on a particular topic as key decision-makers participate via the web.

Whitepapers
Whitepapers are used to establish your company’s expertise in a certain area or to position your executives as thought leaders. Typically, white papers are multi-page documents that present a company’s or an executive’s thoughts on critical industry issues. With our combination of healthcare IT industry knowledge, research skills and advanced storytelling capabilities, we can develop whitepapers that truly position your company and executives as leading authorities in the healthcare IT industry.
  • Whitepaper Sample 1
  • Whitepaper Sample 2
writing services for success
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By McCormack Public Relations
John McCormack

Phone: 708-447-4491
Email: john@mccormackpr.com

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  • About
  • Writing Services
  • Media Relations
  • Bio
  • Blog
  • Contact